Categorized | Colorado News, National News, News

CVS Experiments with Membership Program

CVS is test marketing a membership service in the Boston area called CarePass.  For a fee of $48 annually or $5 monthly, members are entitled to free delivery on prescriptions and most online purchases, monthly $10 coupons, pharmacist helpline, and a 20 percent discount on all products with a CVS-brand.

CarePass is up and running in 350 CVS stores in greater Boston and may expand its services to include the pharmacy company’s MinuteClinic offerings.   The new service comes closely on the heels of Amazon’s  foray into the direct-to-consumer prescription market with its acquisition of PillPack.

On another front, CVS has announced that it anticipates closing on the purchase of health insurer, Aetna, by Thanksgiving.  Before the deal is complete, CVS needs to get the approval of five remaining state out of the original 28 approvals required by the U.S. Department of Justice.  The other DOJ approval prerequisite is underway.   Aetna has an agreement with a subsidiary of WellCare Health Plans to sell its stand-alone Medicare Part D prescription drug plan.  That agreement will close after CVS Health and Aetna finalize their transaction.

Read more at CNBC.

Read more at HealthLeaders.

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